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2. High quality backlinks

Not necessary to deny, the search engine ranking of Google always attach importance to the backward chaining. It can be said that the quality and quantity of the backward chaining affect the search result of Google to a great extent. Here, we won’t talk further about the ranking arithmetic of Google search result, we only need to know that which way could increase the high quality backward chaining.

First of all, we need to know what is the high quality backward chaining. The high quality backward chaining is that, the website contained the links of your website, which pagerank (If you don’t know what is pagerank, search this keywords with Google please) is high, Google regard it as a valuable website, and which content is close to yours, which means that this good website vote for your website. This backward chaining is just high quality one.

Several methods for getting the high quality backward chaining:

a. Leave a message on the guestbook, forum and blog.

This way for making the backward chaining is the most usual and simple. You’d better forget to use the mass mailing tool, because Google won’t pay attention to the mass links of guestbook, blog and forum generated in the short time. You must receive the good effect if you insist on making dozens of them for several months. You should of course pay attention to the written method of URL and generate the links which support clicking when you post the message. If HTML grammar can be supported, writing the keywords links is the better choice. For example: Many websites can identify URL automatically, the links that can be clicked directly will be generated automatically when you post http://www.iecsp.com. The actual html code is http://www.iecsp.com. Some forums support UBB code, the format is like：[url]http://www.iecsp.com[/url],[url=http://www.iecsp.com]IECSP[/url]. When you meet the website supported the character and links, you’d better add your keywords in, for example:Ecommerce Solutions

However, not every leaving message and article on every guestbook, forum and blog can gain Google’ recognition. The best backward chaining of leaving word are those which is close to the content and possess the high popularity. You shoud collect and arrange the websites concerned your products and service before preparing to post the message. Adopting Google search skill is a good choice. About the grade of international domain name of backward chaining, IECSP have made an arrangement :.org > .edu > .com > .net. When you look for the guestbook, blog and forum, the important domain name is priority, which is close to your own products and service. If you still cann’t understand it, I will give you an example, then, you will get it. Suppose that we want to search guestbook, the website needed to be promoted is IECSP. You should enter the following in the search frame of Google:”Ecommerce Solutions inurl:guestbook site:org”. The front “Ecommerce Solutions” is the keywords, which will find the guestbook that is related to your website for you, inurl: Google’ search method, which means that there is the word “guestbook” in the website URL finded. site: looking for the website which domain name is .org. You of course can get more goal with other google search methods. Not every website guestbook links is named as guestbook. You can also try intitle, which means that there is the word “guestbook” in the title of the website.

Finally, you get the website in which you can leave a word. You’d better make the suitable reply or message according to the current content and context of this website, not merely copy the URL.

To be continued. Part5

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