IECSP.COM have already accumulated the substantial experiences through operating his own several shopping carts, and would like to share these experiences with our customers. Our final goal is to assist our customer to get profite rather than only make a gaudy shopping cart.

The ecommerce promotion involves many methods. Here, we only introduce some DIY methods not depending on the high AD charge. Only in this way holding your own lasting promoting methods can you get a long lasting profite and the brand effect.

The experiences introduced by IECSP.COM cann’t give more assistance to those experienced shop owners perhaps, but we hope that those shop owners can share their experiences with the fresh men, and give some instruction to them.

First of all, a main principle should be made clearly before introducing the promoting methods of ecommerce: the main purpose of shopping cart promotion is to get more product orders and more sales profite! Why we emphasize this point? The resean is that we really touched some failed promoting methods, for example, someone pay the high AD charge resulting in the deficit, and become the servant of advertiser. Someone add the adult videos and pictures to their website for the purpose of increasing traffic. Yes, the traffic can be increased, but the quantity of the orders cann’t be increased, meanwhile, the reputation of their website will be damaged. Someone boost the search engine ranking of their website with the method of SEO cheat, of course, the traffic can be increased, But their achievement will be deleted if the seach engine like Google notice that.All the effort will be zero.

According to this principle, taking the best and the most correct way, accumulating gradually, we are sure we will be successful.

To be continued: Part2

The most free or charging shopping cart software are all based on the templet. Usually speaking, there is a set of default templet. The designer can redesign the new interface according to the templet structure of the shopping cart software. The shopping cart templet design introduced by the designer of IECSP is the shopping cart structure designed for the customer and is close to the default templet. The differences is the Logo, Title, Title background, Color style, Button style, Font style of the shopping cart, etc. This design is comparatively simple, but is different from the default templet, and the design color and mode are unique still.

In addition, some shopping cart which sell the shopping cart templet, the design doesn’t merely sell to one customer. The same design maybe sell to several customers, which is a very bad influence to the development of the website of the customer. Though they also offer the unique buyout, but the price is very expensive. Other people maybe bought it before you buy out. The example based on the templet design of IECSP.COM;

2. Shopping cart professional design;

Relative to the templet structure of the shopping cart the professional design have comparatively change, and is different from the default templet. The most people don’t know which shopping cart software is being used from the design if the “Powered by” isn’t shown. The professional design of IECSP is the most popular one among the customers, for which can meet the requirement of the most shopping cart building. If the product sort or total quantity is superabundance, the professional design is suitable choice. The example of shopping cart professional design of IECSP is as follows:

3. Shopping cart personality design (note: “personality” means creative):

The personality design is divorced from the structure of the shopping cart templet entirely. The design style is jumping, active, unique. This design style of the shopping cart is suitable for the unique brand products, or the shopping cart in which the quantity of the products is less. The most suitable one is just like this if the customer want to promote a brand. How to enhance the brand value and express the brand style is this design idea. About the personality design of IECSP, see the following examples, please:

4.The big store design:

The big store design is to satisfy some customers who want to operate the big online store. The big store design usually have no the strong design style, and focus on expressing the products, the page layout clean and the convinience of the buyer. The products of the big store usually are classified in many sorts, the AD button will be shown on the homepage of the page layout. The big store is just B2C and C2C. If taking B2C, we can use CS-Cart, while C2C need to be developed independently. Amazon website is just the big store. If the shopping cart you want is like amazon, you can only choose the project of the big store.