Shopware

More flexibility. Less complexity. One technology.

Shopware 6 is our answer to an increasingly complex world where connectivity and technology are rapidly advancing – and it becomes all the more important people remain at the heart of these developments.

Start your ecommerce business now

Shopware is the ideal solution for meeting the changing demands of ecommerce,
giving you the freedom to quickly and easily leverage your growth potential and focus on the perfect customer experience.

Download Shopware 6

Sell where your customers are

Whether classic online shop, social media platform, marketplace or POS, with Shopware 6 you can control every sales channel centrally from one solution. Effortlessly list your products on the channels that are relevant for your target groups.
Sales channels can differ in assortment, currencies and languages. In addition to the default channels, you can use the API to create custom connections and effectively reach your customers wherever they are.

Product management made easy

Managing product variants has never been easier. Every conceivable property – whether size, weight or colour – can be catalogued and maintained from one place. Properties can then be applied to the product level to generate variants of any complexity.

Dynamic product catalogues

With Product Streams, you can create dynamic product catalogues using flexible filter criteria. The streams automatically update after being created, e.g. when new products are added to the shop that match the filter criteria of the respective stream.

Integrated SEO functions

Shopware 6 comes packed with a number of valuable features for search engine optimisation. With rich snippets, breadcrumbs, meta and canonical tags, your shop is well prepared for organic search.